DELLA VITI: SIP CURIOUSLY

"Sip Curiously” invites guests on a global journey through the world of wine, beer and spirits —one pour at a time. Designed as an immersive tasting experience, the campaign blends discovery, storytelling, and culture into every description and mid-taste portrait. Primarily an organic social media campaign, the imagery and copy found it’s way to in-store messaging as well as street signage.

The result? A vibrant community of enthusiasts and explorers who return not just for the flavors, but for the stories behind every bottle—and the adventure in every sip.