NJOIE FITNESS RECOVERY

Born on the California coast, Njoie is a fitness recovery brand inspired by the rhythm of waves and the restorative power of the sea. Drawing from the hues of sea glass—soft aqua, misty jade, and sun-faded amber—its brand palette evokes calm, clarity, and natural resilience. Targeted toward athletes, surfers, and everyday wellness seekers, Njoie offers recovery tools that are of affordable quality and creating a community grounded in renewal. Featured in national and global press outlets Njoie received a Good Housekeeping Best Massage Product Award in 2022. 2021 - ongoing.